Bering has built its history on the combination of Experience and Quality.
It was born, in 1951, under the name of Plastex, a brand of protective clothing for two-wheeled vehicles that had one of its subsidiaries aimed at equipping sailors on long voyages. A profession that exposed the men to the rigors of life on board, shaken by extreme conditions, and which implied the choice of protective equipment that would not disappoint.
In 1991, it adopted the name BERING, inspired by the famous strait of the same name and its extreme conditions, to materialize the brand's mission to protect users of two-wheeled vehicles. Combining quality requirements and the constant search for innovation, the brand quickly achieved success and became an emblematic brand, as well as a leader in protection.
Bering is the product of 30 years of integrated innovation and technology in the service of protection. Years of R&D and mastery of technology have led Bering to become the first brand in the world to design the electronic road airbag.
Creating and developing protective equipment requires experience and in-depth technical knowledge. In addition to the obligation to protect in the event of a fall, there are the essential rules of thermal barrier, waterproofing and, above all, comfort.
This is why there are many interactions between the possibilities offered by the product's technique, the conditions of use and the level of safety. Our equipment handles these parameters in their entirety.
From the launch of the first King Size range with a cut adapted to bulky and corpulent men's figures to the development of products designed with contemporary CE-approved and EPI-certified materials, the ability to provide comfort and a premium level of comfort has always been a priority for the brand.
Bering is the sum of men and women who surpass themselves, of ideas and ambitious projects to be developed. That is why safety combined with comfort is at the heart of the brand's priorities.
On the occasion of the company's 30th anniversary, it announced its commitments and adopted responsible and sustainable management by developing quality products using, whenever technically possible, environmentally friendly and duly certified materials.
In 2021, Bering launched the Portland jacket, featuring a new outer material and numerous components made from recycled fibers. This jacket belongs to the Eco Friendly range and meets all safety requirements, marking the beginning of a new history for Bering.
Bering's objective is to listen to and observe users in order to evolve, think and create products to accompany them over thousands of kilometers and build unforgettable memories with them during these moments of freedom.